Cruise & Associates is built on the belief that when businesses thrive, communities thrive. Since 1991, our team has been helping small to mid-sized business owners strengthen their financial foundation and reach new levels of success. From income tax preparation and tax planning to bookkeeping, payroll, business controls, and wealth management, we tailor our services to fit your unique goals. Every client works directly with a dedicated accountant who gets to know both you and your business, ensuring personalized guidance that makes a real difference.

More than just number crunchers, we’re advisors, educators, and partners committed to helping you grow. With offices across eastern Nebraska, we make it easy to connect when you need us, and our strong ties with local chambers of commerce reflect our dedication to the communities we serve. At Cruise & Associates, our mission is simple: provide the knowledge, tools, and expertise to increase your income, minimize your tax liability, and position your business for long-term success.