Founded by longtime sports betting leader Joe Asher, Boomer’s Sportsbook is proud to be Nevada’s newest independent sportsbook. Inspired by Joe’s loyal dog Boomer, we built our brand around the values that matter most: trust, loyalty, and a true love for the game.

Just like Boomer, who never wandered far from home, we’re 100% focused on Nevada. That local-first mindset helps us bring unmatched value, real authenticity, and pure passion to everything we do.

Unlike the big corporate books tied to casino chains, Boomer’s is completely independent,? which means we answer to one group only: you. That freedom lets us offer fair pricing, exciting promos, and a true player-first experience that puts your needs front and center.

We’re also proud to have legendary bookmaker Nick Bogdanovich on our team. With decades of experience and deep roots in the industry, Nick leads our pricing and risk strategies to make sure you’re getting a smart, honest, top-tier betting experience every time you play.

And we're not just online. Boomer’s will have convenient in-person locations throughout Nevada, so whether you’re in Vegas or Elko, there’ll be a local spot where you can bet with confidence and feel right at home.

At Boomer’s, you’re never just a number. You’re part of the pack.