From a passion for psychology to a career dedicated to human resources, Founder and CEO Xiomara Palma has built a mission around helping small businesses thrive through the power of people. With more than 17 years of HR experience, she has become a trusted advisor and coach to leaders at every level, from entrepreneurs and managers to executives and business owners. Her expertise spans multiple industries and organizational sizes, equipping her with the insight to guide clients through the most complex employee lifecycle challenges.

Xiomara’s path began in psychology, where her interest in human dynamics and organizational behavior inspired her to pursue industrial psychology and HR studies. Early experience in healthcare expanded into a wide range of industries, ultimately leading her to small business consulting where she discovered her true calling. She recognized the critical need for accessible, effective HR support for small to medium-sized businesses and committed herself to providing tailored solutions that go beyond compliance to foster growth and sustainability.

The challenges of the COVID-19 pandemic further fueled her dedication to serving business owners who often lacked essential HR resources. This commitment gave rise to Solvit HR, a partner devoted to empowering organizations and their employees with the tools, knowledge, and support they need to succeed. Today, Xiomara is recognized not only for her HR expertise but also for her ability to blend psychological insight with genuine care, making her a trusted resource for businesses seeking to unlock their team’s full potential.